Do You Know What Your Customers Are Thinking?
EXECUTION | MARKETING

Do You Know What Your Customers Are Thinking?

“On a scale of 0 to 10, how likely are you to recommend [insert your company name] to a friend or colleague?” How the Scoring WorksThe answers to the ultimate question are on a simple zero-to-ten scale. The responses are clustered in three groups, each characterized by different attitudes and behaviors. Promoters (9 or 10)….